Real Life PUBG Commercial
PUBG was a huge hit for both mobile and PC versions so everyone wanted to be part of the community. The e-commerce website Level Up, at the time, was selling really good gaming phones and wanted to leverage this. So I worked along with an agency to come with a solid idea of 3 gamers playing PUBG online but one of them kept lagging because he didn't have solid hardware.
Once they won the match, and went back to reality his friends would tell him to go to Level Up and hook himself up with great gear.
I'm going to leave you with my favourite part of behind the scenes.
